Hoopla by Moda. This Jelly Roll contains forty 2 1/2″ x 45″ strips of fabric rolled up and tied in a cute ribbon. Fabric is all new, 100% premium Moda cotton. See photos of entire fabric collection above. More in this collection available in our store while supplies last. Use store search engine to find. Collection Description: Bright fun prints, reminiscent of standing in the yard whirling a hula hoop and skipping rope. “Play” with the dots, stripes, and florals to create a project that brings out the child in you.